Chris Choi, a renowned figure in the realm of television consumer journalism, has been a prominent name associated with ITV News since 1999. This article delves into the life of this experienced investigative reporter, tracing his professional journey and offering a glimpse into his personal life.
Chris Choi: A Brief Overview
Choi’s reputation as a consumer editor is widely-held and he has garnered considerable public interest for his life and work. Though there isn’t an official Wikipedia page dedicated to him, details about his life can be pieced together through various sources.
Born and raised in Leeds, Choi attended Roundhay High School. His academic journey continued at the University of Nottingham, where he earned a degree in Law.
Early Career and Rise to Fame
In the late 1980s, Choi embarked on his journalistic career as a trainee with the BBC. His interest in television consumer journalism was ignited in 1990 when he took charge of investigative reporting for the prime-time BBC1 program, “That’s Life.”
His initial ventures included high-profile campaigns addressing issues such as child abuse, bullying, and product safety. As an undercover journalist, Choi brought to light details of the notorious Nigerian advance fee fraud, marking his national television debut.
In 1993, Choi joined BBC1’s “Watchdog” consumer program as a producer and director. His career saw a significant upturn when he began hosting Radio 4’s consumer show “You and Yours” three years later. The program was the first to unveil the complete Bovine Spongiform Encephalopathy (BSE) risk.
Choi’s venture into independently produced consumer series materialized in 1997 with “The Really Useful Show” on BBC1, the channel’s first live hour-long consumer show. That same year, Choi expanded his portfolio, working as an investigative reporter for BBC1’s “Healthcheck” and as a consumer reporter for “Summer Holiday.”
Chris Choi and ITV
Choi’s association with ITV News began in 1999, following his departure from the BBC. Since then, his reports have been a staple on ITV News programs, encompassing a range of economic, industrial, and social issues.
Private Life and Family
Choi prefers to keep his personal life private. Although currently living in London, his roots can be found in Leeds – suggesting his family lives nearby.
Information about his partner, marital life, and children remains undisclosed. Choi’s social media activity is sporadic, providing scarce personal updates. However, he has revealed a connection to Nicci Staley Choi, his sister and a former research assistant at NASA, via a heartfelt Facebook post dated June 5, 2020.
Net Worth and Financials
Chris Choi’s estimated net worth ranges between $1 to $5 million. His primary income stems from his longstanding career as a consumer editor with ITV News.
ITV editors reportedly earn an average salary of approximately £47k per year, according to Glassdoor. With his extensive experience, it’s safe to assume Choi earns a sizeable income.
Choi’s consistent and valuable contributions to ITV News programs have not only solidified his reputation but also ensured him a prestigious position and a decent salary.
