When you think of e-commerce brands, one of the first things that come to mind is trustworthiness. After all, when you buy from a brand online, you don’t get to physically see their products in person or interact with anyone who works for them.
One way to help build trust is through verification services like eat-and-run verification (먹튀검증). These services verify your website with an official stamp of approval so visitors can safely shop without worrying about fraud or scams.
Here are four reasons why verifying your site is essential:
To Give Visitors the Best User Experience
You need to verify your site to give visitors the best user experience. Google has indeed made it easier to update your site and get verified. However, there are still many sites that still need to be verified.
The main reason why you should verify your site is to ensure that it’s safe for visitors. When someone visits your website, they want to know that it’s legitimate and safe for them to be there. The first thing they do is check the URL and see if everything looks good. If everything checks out, then they will proceed further into your website.
If your site is verified, it can prevent people from leaving immediately because they don’t trust you as an authority on your topic or niche. This means that you’re losing potential customers as well as brand credibility. You may also lose potential customers who may have come across your website from another source, like social media or from a friend who recommended it to them.
It Increases Trust in Your Brand
When you have a verified website can increase trust in your brand. This is because Google will show an indicator that the site is verified. The search engine will also highlight that it is verified with a little green check mark on their search results pages.
This makes it easier for visitors to see if the site is legitimate and reduces the risk of them being scammed by phishing scams and other types of fraud. It also helps with brand recognition, as people are more likely to remember a site they have seen before than one they have not seen before.
It Prevents Impersonation
The most common reason to verify your site is to prevent impersonation. Impersonation is when someone steals a website’s identity and tries to pass themselves off as the actual business. This can be done in various ways, but typically involves creating a fake version of the legitimate website that looks identical. The fake website then collects information from visitors and sends them to the actual site under pretenses.
For example, if you have an e-commerce site that sells shoes, someone could create a fake version of your site that sells counterfeit products. When customers try to buy shoes from this fake website, they are sent to your legitimate site, where they complete their purchase. It allows the counterfeiter to collect personal information from customers without intending to send them any shoes!
Because this attack can be challenging for customers to identify, it’s essential for companies who offer online services or products to verify their sites so that they can clearly show consumers that they have nothing to do with any imposter sites or products.Finally, by using various tools like eat-and-run verification (먹튀검증) to verify your site, you should be able to find gaps in your security and thus create a plan for how you can best prevent hacks and other types of attacks. For example, the more you know about the vulnerabilities and exploits that might be used against you, the less likely you’ll be caught off guard when someone tries them. Therefore, investigate as many potential issues as possible so that you can actively take measures to protect against them.
